SOLD OUT for Toronto 2022

Exhibit at our CHFA NOW Incubator Alley...

The Lowest Cost, Turn-Key Way to Exhibit.

Incubator Alley features the hottest new start-up brands in the natural, organic, and wellness space. This high traffic area gives your brand a chance to get in front of Canada’s most influential retailers, brokers, and distributors. 

Discovering new products is the #1 reason why retailers attend CHFA NOW. Get your brand noticed!

2022 Incubator Alley Booth Pricing

Secure your 2022 Incubator Alley booth for just:
$ 1,199
plus applicable taxes
**Booth Purchase Includes:
  • One (1) 5x10 shared booth – includes back and side drapes, carpet, one (1) 4” draped table, and electrical outlet
  • Two (2) exhibitor badges per booth
  • CHFA Membership for 2022±±
  • Access to all CHFA programs including Launch Pad, CHFA Industry Awards, CHFA Advertising Opportunities and special CHFA Member rates on benefit partners.

*Based on stats from CHFA NOW Vancouver 2020, held in-person February 2020. Attendees = 2,800 (doesn’t not include exhibitors, brokers, distributors, speakers or media).

±Based on full purchase price of two mini booths (5×10) and introductory CHFA Membership. Valued at $1,899.

±±Active until December 31, 2022. Incubator Alley brands are offered a one-time introductory membership rate. If you choose to renew your membership for 2023, brands are subject to regular membership rates.


Book Your Incubator Alley Booth Today


**Booth Purchase Includes:

Note: 10’ x 10” booths are available at an additional cost. A Member of our CHFA team will be happy to walk you through your options! 

Open to brands that have not previously exhibited at CHFA NOW Toronto.
New brands must have less than $1.5 million gross sales in 2021.