Retailer Panel – Building Post-Pandemic Success in Retail

Moderated by Bruce Cole
Editor at CNHR

APRIL 22, 2022
1:15 PM – 2:00 PM PT
ROOM 217-219


Deanna Henry
(Owner, Garden Health)
Peter Weicker
Vice President of Merchandising & Marketing, Fortinos
Rob Horricks
Founder & CEO, Blush Lane Organic Markets
Michael Sherwood
CEO, Nature’s Fare Markets


Join panelists Deanna Henry, owner of Garden Health, Peter Weicker, VP of Merchandising and Marketing at Fortinos, Rob Horricks, Founder and CEO of Blush Lane Organic Markets and Michael Sherwood, CEO of Nature’s Fare Markets, to learn how industry-leading experts managed the COVID-19 pandemic. You’ll gain insights on what changes were implemented, best practices to keep, and how to manage current pain points in the industry, from staffing to supply chain issues. 


Bruce W. Cole is the editor of Canadian Natural Health Retailer (CNHR) Magazine.  He joined the natural health industry in 1995 and has been editing and writing for CNHR since its founding in 1997.  During this time, Bruce has visited hundreds of stores, chronicling the progress of Canada’s natural health retailers.​


Rob Horricks has more than 30 years experience in grocery focused primarily on local, organic, and natural foods.  His first venture was a home delivery business, Organic Express Inc. (1998) which was sold in 2005. In 2004 he founded Blush Lane Organic Market, which grew from a single location to 5 when sold to in 2017.  He continues to oversee the operations of Blush Lane as its CEO within the group of companies. Rob and his wife also operate a 10- acre Certified Organic orchard and fruit stand in Keremeos, BC.  He has served as a Director and Treasurer on the boards of PACS (Pacific Agriculture Certification Society) and COABC (Certified Organic Association of BC).   


Peter is the vice president of merchandising and marketing for Fortinos, a group of 23 leading-edge supermarkets operating in southern Ontario, primarily in the greater Toronto and Hamilton areas. In his role, Peter has many responsibilities, but he takes a special interest in Nature’s Treasure, which is Fortinos‘  full service natural health products ‘store within a store’ concept.  Peter works closely with the Nature’s Treasure​ team as they continually improve, innovate and exceed customers’ expectations.  


Michael is a collaborative, curious and engaged leader who has been leading the team at Nature’s Fare Markets for the past 8 years.  As CEO, Michael works with a passionate and talented team to continually improve the employee and customer experience through innovation, creativity, and hard work. Michael is based out of the Vernon corporate office where he can take full advantage of the Okanagan lifestyle in all four seasons. Work smart and play hard!