CHFA Launch Pad

CHFA Launch Pad gives up-and-coming brands a platform to showcase the next big thing in natural and organic products. In this "Dragons' Den-style" competition, brands go head-to-head vying for industry and media exposure and prizes worth over $20K. 

Three Reasons to Apply to CHFA Launch Pad

Give your brand and product exposure to influential members of our community

Win over $20K in prizes, including $10K of advertising from alive Publishing Group, $5K in cash, and brand exposure at our next CHFA NOW trade show.

Claim the glory of being crowned the next "it" product in the natural and organics category

What Does It Take to Win?

Judges are on the hunt for innovative products, a strong business plan, and a killer pitch to seal the deal.

Think your product is the next big thing?

Tell us about it by completing the application below, and you could be one of the eight finalists selected to go to the show.

The Rules:

  • You must be exhibiting at CHFA NOW Vancouver 2022
  • Your product must be new. New flavours or new packaging do not count.
  • Your product must have launched after May 1, 2021. It must be in market by the time of our event.
  • Your product and marketing material must comply with Canadian regulations
  • Application deadline is March 11, 2022.
  • Terms and conditions apply.

Past Winners

Sunset and boats

CHFA Connect - Fall 2021
A windmill

Save da Sea Foods
CHFA Connect - Spring 2021
nuts for butter

Nuts for Cheese
CHFA Connect 2020
a river in the snow

Level Up Superfoods
CHFA West 2020
Sunset and boats

LOOP Mission
CHFA East 2019
a hot air balloon shaped like a dog

The Green Beaver Company
CHFA West 2019
a hot air balloon shaped like a dog

Partake Brewing
CHFA East 2018

Thank You to Our Premier Media Sponsor alive Publishing Group